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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

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Be Distinctive Britain

Be Distinctive Britain

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  • Consumers Publication

    Cricket, The Genuine All-Rounder?

    Jamie Robertson, sponsorship expert at Ipsos, explains to us why cricket's specificities make it a versatile type of sponsorship.
  • Market Research Publication

    Focusing the Brand for the Coming Recovery

    Is there a glimmer of light on the horizon? Perhaps. There are certainly glimmers of optimism that the worst recession since the 1930's may be abating, yet unemployment is still on the increase and consumer spending continues to be noticeably down, wreaking havoc on economies and confounding Marketers.
  • Investors Survey

    Concern about defence and race/immigration increases, although the economy remains the key issue

    Ipsos's November Issues Index shows that the economy remains the most important issue facing the country today. However, there is a continuing decline in the numbers citing this issue as important and other issues are returning to prominence.
  • Investors Survey

    Many voters still not prepared for the tough choices facing public spending

    The latest Ipsos public spending index shows that the public is split on the need to cut spending on frontline services, but messages on the tough choices ahead are slowly beginning to filter through.
  • Economy Survey

    Public Spending Index - November 2009

    The latest Public Spending Index from Ipsos's Social Research Institute shows that the public is split on whether there is a real need to cut spending on public services to pay off the national debt (43% agree, 44% disagree), but since the summer there has been an increase in those prepared to concede that public spending cuts are necessary.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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