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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Politics Survey

    Votes and Taxes

    This week's U-turn by the Conservatives on tax has at last opened up a clear policy gap between the parties on one of the central issues in any election: the Tories are now committed to reducing the tax burden, even if this means cuts in public spending, while Labour will pursue its public spending plans, even if this means increasing taxes. This, of course, now frees the Tories for an all-out attack on tax increases under Labour without being scuppered by the reply that the figures in their own alternative do not add up.
  • Sports Survey

    Can't Surf, Won't Surf

    Which? Online's 2000 Annual Internet Survey Reports That 15 Million Britons Say They Won't be Getting On The Internet
  • Survey

    Transport - England's Most Important Local Issue

    Commission for Integrated Transport
    Chair: Professor David Begg
    Vice Chair: Sir Trevor Chinn
  • Economy Survey

    British Business At Risk From Security Apathy

    Compaq Survey Reveals Lax Attitude Toward Data Security
  • 17,000 Healthy Dogs Destroyed In UK Last Year

    A MORI survey published on 7 July 2000 reveals that an estimated 17,000 healthy dogs were destroyed in the UK last year. The NCDL, the UK's largest dog welfare charity, believes that the actual number of dogs destroyed in the UK could be nearer 50,000 if all dog handling agencies are taken into consideration. This equates to around 137 healthy dogs being destroyed every day, either because their owners could not be traced or a new owner could not be found - a situation the NCDL finds totally unacceptable.
  • Politics Survey

    Winning the Referendum

    If Tony Blair wants to win endorsement in a referendum for taking Britain into the single European Currency, he is going to have to change a lot of people's minds. It is still possible, but attitudes against the Euro are hardening and the hurdle is becoming steadily higher. Three recent MORI surveys (for The Times, the News of the World and Schroder Salomon Smith Barney) have explored the scale of the task facing him, and some of the factors that will work for and against him.