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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Be Distinctive Britain

Be Distinctive Britain

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  • Public opinion Publication

    Housing Frontiers 2008

    This is the second Housing Frontiers report dedicated to analysis of tenant satisfaction data derived from the 2006/07 wave of Best Value Performance Indicator (BVPI) Surveys.
  • Consumers Survey

    PCC and Ipsos Research: Public concern about Social Networking and Privacy

    42% of young web users aged 16-24 know someone who has been embarrassed by information uploaded on to the internet without their consent. And 78% of the entire adult online population would change information they publish about themselves online if they thought the material would later be reproduced in the mainstream media.
  • Public opinion Publication

    London in 2008 Briefing Pack

    Download a summary of some of Ipsos's in-depth analysis on the 'inbox' of London's new Mayor, Boris Johnson.
  • Consumers Publication

    Media Brand Equity

    An introduction to The MediaCT Brand Equity product that looks at the importance of different platforms to a brand's overall equity.
  • Understanding Customer Relationships

    Relationship marketing is a useful concept for understanding customers, but this paper looks at customer relationships from a different - and more holistic - perspective . It examines the extent to which the metaphor of personal relationships can be applied to interactions between individuals and companies, focusing on the customer relationship from the viewpoint of the customer rather
    than the supplier .
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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