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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • Survey

    Will People Live Longer Than They Expect?

    Analysis of a MORI survey, conducted by the Centre for Risk and Insurance Studies at Nottingham University Business School, shows that, on average, people tend to underestimate how long they are likely to live. The analysis shows that people tend to underestimate the true figure (based on current official mortality figures produced by the Government Actuary's Department (GAD)) by over five years (4.62 years for men, 5.95 years for women).
  • Politics Survey

    Voting And 'The Perception Gap'

    In the run-up to the general election, surveys of British opinion have been showing a "perception gap" over public services — a divergence between the personal experience people report and their views of the trend in the quality of services generally.
  • Trust In Official Statistics

    MORI's study for the Statistics Commission shows that key opinion formers believe the quality of UK official statistics is up with the best in the world. Much of the criticism of official statistics is seen as unwarranted — a result of the blame culture that exists in today's political climate, and the lack of trust in government generally.
  • Survey

    Action On Paedophile Websites

    The public is strongly in favour of monitoring or blocking access to child-abuse and paedophile websites. According to a MORI survey conducted for StreamShield, 90% of people would support the blocking of access to such websites — either voluntarily by Internet Service Providers (ISPs) or enforced by Government regulation.
  • Asian Nations Share British Concern For Animals

    Concern for the welfare and protection of animals is an issue felt strongly in Asian countries as well as here in Britain, according to a MORI survey.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    e-Citizen &#8212 Demand For e-Government

    There is unmet demand for e-Government services in England according to research carried out by the MORI Social Research Institute for the e-Citizen National Project. In particular there are two key groups of citizens who show potential interest in using e-Government services. These groups have been identified using advanced statistical analysis of data from a survey of 4,100 citizens conducted on the MORI Omnibus.
  • Politics Survey

    e-Democracy — Local Authority Experience

    e-Democracy is a relatively new undertaking for many councils according to research carried out by the MORI Social Research Institute on behalf of the Local e-Democracy National Project. Only one in five (19%) so far have a written e-democracy strategy in place, although a further third (36%) do have plans to draw up a strategy. Whilst there is a great deal of interest in harnessing the potential of technology, there is a wide divergence amongst local authorities in terms of current practice and the level of investment in e-democracy. There is also a significant gap between what is available offline and what has been made available online.
  • Survey

    UK Public Is Largely Positive About Science

    A MORI report for the government's Office of Science and Technology, Department for Trade and Industry on "Science in Society" was released today by Patricia Hewitt, Trade and Industry Secretary, who called for greater engagement and dialogue to help the UK retain its position as the best place in the world for science.
  • Doctors Top Public Opinion Poll On Trustworthy Professions

    Doctors come out on top in the annual MORI poll that asks members of the public whom they trust to tell the truth, according to results released today (10/3/05) by the British Medical Association (BMA). Nine in ten say that they trust doctors to tell the truth.
  • Politics Survey

    Knowledge And Perceptions Of Glasgow City Council Among BME Residents

    Results from the Spring 2004 wave of the Glasgow Citizens Panel survey (carried out by MORI Scotland on behalf of Glasgow City Council) indicated that there were significant ethnicity based differences in levels of knowledge about the Council and, in particular, about the remit of the Authority.
  • Politics Survey

    Strength of Support for Preferred Political Party

    Q How strongly do you support the …party? Do you support them very strongly, fairly strongly, not very strongly or not strongly at all?