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ISPOR Europe 2026
Join Ipsos' market access and real-world evidence specialists at this year's conference
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Ahead of COP31, seven-country survey explores public attitudes towards climate change
New online research, conducted via Ipsos i:omnibus, our online Omnibus service, on behalf of the Accelerator for Systemic Risk Assessment (ASRA), in late September/early October 2026, examines public perceptions of climate change.
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How the Budget landed online - new Ipsos social media analysis suggests a more low-key reaction than the last two years
New social media analysis from Ipsos Synthesio in the UK, conducted in the run-up and immediate aftermath of the October 2026 Budget, reveals how social media responded to Chancellor John Healey’s first major fiscal event.
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The Race to Christmas
The Christmas ads have landed and the supermarket’s shelves are now filled to the brim with festive ranges. In the Ipsos Race to Christmas, we're busy monitoring what the great British public has to say, which ads are generating the most online buzz, and tracking the top brands in terms of attention and creative response.
Are you watching the race, too? -
Despite strong backing for targeted cost-of-living measures, 2 in 3 (67%) lack confidence that the Labour Government’s Budget addresses the long-term economic issues facing the country
New polling data from Ipsos in the UK, conducted in partnership with BBC Women’s Hour between 28–30 October 2026, reveals deep public pessimism towards the nation's economic health in the immediate aftermath of Chancellor John Healey’s first Autumn Budget. While key interventions aimed at easing household expenses enjoy overwhelming public support, the wider package has done little to dispel entrenched anxiety about personal finances, public services, and the overarching direction of the British economy.
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Shaping Evidence Strategy in an Evolving JCA Landscape
The first EU Joint Clinical Assessments (JCAs) are already reshaping market access. Here’s what manufacturers can learn from them.
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Majority of Britons support the UK applying to join the EU
New polling data from Ipsos in the UK, conducted 15-22nd October 2026, explores public attitudes to joining the EU and the potential related impact.
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Breakfast Club Early Adopters Research
Ipsos, in partnership with the Behavioural Insights Team and Professor Greta Defeyter, conducted research on the Free Breakfast Clubs Early Adopters scheme, exploring how schools deliver free breakfast clubs and how pupils and families experience the provision.
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From the House of Commons to haunted houses: 4 in 10 Britons find Nigel Farage scariest party leader
Ipsos has been brewing up some spine-chilling findings this Halloween, from the politician Britons find most frightening to which party leader they'd trust to host the ultimate monster mash.
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Arup, the Carbon Trust, Ipsos, and Technopolis to lead major UK trial helping consumers make better use of surplus renewable energy
The £20m trial will test a new approach to cutting renewable energy waste and reducing costs for households.