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Artificial Intelligence (AI)

Artificial Intelligence (AI)

Product Testing News

Ipsos Launches Product Studio: A New Era of Product Testing

Discover Product Studio by Ipsos: Where AI speed, scientific rigor, and deep human insight converge.

27.05.26

Artificial Intelligence (AI) News

Track and Optimize Your Brand's Visibility in AI Search Results with Ipsos Synthesio AI Visibility

New Ipsos Synthesio solution delivers comprehensive AI search monitoring to help brands capture visibility in this critical consumer touchpoint.

29.06.26

Artificial Intelligence (AI) Survey

Global Attitudes on AI 2026: The Wonder vs. Worry Divide Deepens

Ipsos' fifth annual AI Monitor reveals excitement and nervousness are now nearly equal worldwide, and often felt by the same people.

25.06.26

Artificial Intelligence (AI) Publication

Calibrating Synthetic Confidence

Navigating the complex realm of statistical utility for synthetic boosts.

23.03.26

Artificial Intelligence (AI) Publication

Synthetic Data Boosting

Discover Ipsos' pioneering techniques and frameworks for effective synthetic data boosting to revolutionize your data insights in this Ipsos Views point of view.

28.01.26

Artificial Intelligence (AI) Publication

Mind or Machines

Exploring AI moderation and when to use it

08.12.25

Artificial Intelligence (AI) Publication

From Pixels to People

Combining human empathy and artificial intelligence for brand growth

13.10.25

Innovation Publication

The Next Big Thing: Exploring the EDGE for High Growth Opportunities

Innovation teeters on the precipice of convention, where the ordinary meets the extraordinary. Introducing a new framework for identifying the opportunities of tomorrow in the fringes of today.

20.10.25