Customer Experience

Strengthening customer relationships and doing right by the world.

In this webinar and eBook Book, our CX experts bring together their shared expertise in choosing the right CX platform.

Ipsos brought together experts from various industries representing the Luxury sector for a guided closed-door discussion

Inclusivity, climate change, broken-system sentiment… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos around the world.

Integrating retail into consumers’ everyday lives

Trustworthiness, Artificial Intelligence and Wellness are among the big topics in this month’s research digest from Ipsos. Also find new state-of-the-nation publications from our Colombia and Russia teams.

Measuring customer effort in isolation is not enough. Organisations need to measure the Customer: Company Effort Ratio (C:CER) which takes both perceived customer and company effort into account.

Humanising omnichannel means seamless customer journeys are just the start.

Why Menu Based Choice should be the go-to method.