Keith Glasspoole, deputy chief operating officer, Ipsos ASI, examines the Tippexperience and asks if it really helped the brand as much as it could have.
As the SNP gathers in Perth for its 76th annual conference, Ipsos has produced a briefing pack to illustrate the party's historical and current polling performance and to highlight the issues that are likely to dominate next year's election campaign.
To mark the Conservative Party's first autumn conference as the party in government for 14 years, Ipsos has produced a briefing using recent and historical polling data to illustrate the position the party finds itself in.
At last week's Liberal Democrat Party Conference Charles Adriaenssens, head of financial services at Ipsos, discussed the need for the financial services industry to re-build a position of trust with consumers.
With considerable spending power, despite the recession, the Business Elite in Asia have been been helping to lead many industries out of the recent economic slowdown.
Following several false starts during the last decade, the mobile phone now holds great potential in the research process. AJ Johnson analyses the state of play in an article for ESOMAR's Research World publication.
With the new Labour leader being announced on Saturday, and the Labour Party conference kicking off on Sunday, Ipsos has produced a briefing pack exploring the challenges facing the new leader.
Ipsos has measured public attitudes towards anti-social behaviour and police response, which identified what people understand by the term `anti-social behaviour' and who they feel ought to be responsible for dealing with it.