Methodology

The new Ipsos.Digital platform offers clients fast, simplified access to global research capabilities and insights.

We are delighted to bring you the highlights of our recent ‘Human + Machine’ event at the London Science Museum, via our Ipsos Lates website.

Following Ipsos's win at the MRS Operations Awards 2019 in the Best FTF Data Collection category, Steve Bannister and Jeremy May explore the value of face-to-face data collection.

Survey results from 2019 research conducted amongst techUK members on Brexit and the way forward.

Katriina Lepanjuuri reflects on her experiences of the European Survey Research Association (ESRA) conference 2019, in Zagreb, Croatia.

Video isn't just a great tool for qualitative learning, it can provide a rich source of quantitative data, too. It can get us closer to real, detailed, consumer-led insights. If we can learn better and deeper from video, shouldn’t we have it at the centre of more of our consumer research?

Our latest best practice guide outlines the benefits of a push-to-web methodology and our learnings regarding its implementation.

Commissioning complex evaluations? How do you de-risk specifying and proposing complexity-appropriate methods in tender processes and get the right commissioner-contractor balance for responsive and collaborative delivery? Thoughts below from Ipsos’s Policy and Evaluation Unit.

Emily Gray blogs on how a Citizens’ Assembly can best shape Scotland’s future.