Harnessing the language of images across social media platforms. Whilst reading words is still fundamental for how we communicate, a picture really can tell a thousand words, and this opens up different opportunities for brands to communicate with consumers.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
As people's lives become increasingly social, social data is as a rich source of insight for understanding people. By adding structure to unstructured conversations, we can quantify and robustly integrate with other data sources to drive value from social media.
As people are spending ever more time on social media, the challenge for brands is making an impact in this space. Brands can learn a lot from influencers who truly understand their audiences and harness their creativity to connect in a meaningful way.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Steven Ginnis, head of digital research at Ipsos Social Research Institute writes for Huffington Post about the reaction of the Twittersphere to Jeremy Corbyn's first Labour Party conference speech as leader.