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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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  • War/Terrorism Survey

    London Bombings Survey

    MORI conducted a survey for King's College London on how Londoners were affected by the bombings on 7th July. The survey aimed to inform the advice and help given to people, should this happens again. The results of the survey were analysed and reported in the British Medical Journal in August 2005.
  • Politics Survey

    Confidence In Doctors Who Communicate Well

    More than four in five patients are confident in their doctor, but this confidence is directly correlated with the doctor's ability to provide adequate information, according to surveys commissioned by the General Medical Council (GMC) from MORI and NOP World.
  • Public Health Survey

    Baseline Study on National Programme for IT

    MORI Social Research Institute and NHS Connecting for Health have published the results of a baseline study on the National Programme for IT (NPfIT), a large-scale investment into IT infrastructure in the NHS.
  • Politics Survey

    Prime Minister / Party Leader Survey

    MORI's recent poll for The Sun indicates that more than a third of the public (36%) would like to see Tony Blair step down as Prime Minister 'immediately'. Furthermore, when asked who they think would make the most capable Prime Minister, the public prefer Gordon Brown to Blair, albeit by a small margin (42% vs 39%). Support for Brown is greatest amongst Liberal Democrat supporters, while more Labour and Conservative supporters prefer Tony Blair.
  • Politics Survey

    Understanding Electoral Registration

    MORI conducted a survey for The Electoral Commission in December 2004 and January 2005 to explore public attitudes towards voter registration, voting methods and awareness of The Commission. The research was used by the Commission to inform its report "Understanding Electoral Registration" published in September 2005.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  • Politics Survey

    Scottish Politics August 2005

    According to a MORI Scotland survey for the Scottish Television programme 'Politics Now', over half of Scottish adults believe that the Scottish Parliament should be given more powers. In spite of negative publicity over the cost of the Parliament building, and electoral turnout around ten points lower than for Westminster General Elections, the survey confirms previous studies showing a level of confidence in the principle of devolution.
  • Politics Survey

    MORI Political Monitor September 2005

    Public satisfaction with the way Tony Blair is doing his job as Prime Minister has dropped over the month to a net satisfaction score of -29%, down 17 points from August. Public satisfaction with the way the Government is running the country has dropped as well, down to a net score of -32%, down 14 points from 18% in August.
  • Politics Survey

    MORI Political Monitor August 2005

    MORI's latest monthly Political Monitor survey, conducted between 11 and 15 August 2005, shows that the proportion of the public satisfied with the way Tony Blair is doing his job has slipped to 39%, down from 44% recorded in MORI's July Political Monitor which was conducted in the aftermath of the London bombings. Terrorism/defence/foreign affairs continue to be seen as the key national priority, with over half the public spontaneously citing these as the most important issues facing the country.
  • Public Health Survey

    Patient Experiences Of The NHS

    The Department of Health today releases the latest MORI research looking at the overall state of the NHS in the eyes of patients and the public, including both MORI's regular tracking of public views of he NHS, and for the first time, the release of our in depth plain English workshops which help improve the way communicators in the NHS get across key health messages to the public by understanding how NHS communications are received and identify practical "jargon-busting" tips for local NHS communications teams.
  • Survey

    Shared Owners Survey

    The first national survey of housing association (HA) shared owners was conducted by MORI on behalf of the Housing Corporation.
  • Science Survey

    Consumer Technology Report

    Predicting the popularity of new consumer technologies is an enormously difficult task. The unexpected success of text messaging, or SMS, in the 1990s took operators completely by surprise. Data on current consumer technology adoption rates can therefore provide a wealth of valuable insights in the marketplace.