2022 Holiday Insights Calendar
How companies and brands can safely support democracy in action
With the 2020 election behind us, the lingering question is how much damage has been done to the basic tenets of democracy in America?
Is Party ID the only ID?
We’re reaching a point where we start to wonder if it’s possible for Americans to see beyond party affiliation and its tribal cues on any topic.
What we agree on in America’s path forward
Do Republicans and Democrats agree on anything these days?
The Creative Powers of Holiday Advertising
How did brands do in 2020? We explore the power of distinctive assets, drama, context, simplicity and the brand’s role!
The power of research panels
Ipsos has invested in a global network of online access research for the past 20 years to deliver the highest standard of research insights.
Ipsos Update - January 2021
Our first research round-up of the year reflects back on 2020, and looks forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
Shifting context, shifting priorities
Time for a strategic reset?
Global predictions for 2021
After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves.
#2020: 8 Social Insights That Defined an Extraordinary Year
In a chaotic and unpredictable era, eight themes show how people adjusted to multiple crises in 2020 and offer valuable clues about the role brands can play.
A third of Americans expect to keep working from home after the COVID-19 vaccine rolls out
We are getting a clearer picture of the future of work as the vaccine signals a massive shift in the pandemic fight.