ARF How to Win a David Ogilvy Award Webinar
Are you considering submitting an application for an ARF David Ogilvy Award, the premier awards program honoring research- and insights-driven advertising? Writing and submitting an award entry might be intimidating but with a solid understanding of what makes a successful entry, you can be a serious contender.
Please join Grand Ogilvy Award Jurors, including Ipsos’ Rachel Rodgers, for the inside scoop on how to ready your entry and address any misconceptions about the process. Specifically, they will discuss:
- What is a consumer insight? (And why it's crucial for the application)
- Winning case studies — why did they rise to the top?
- How to tell a clear and concise brand story.
To join us, please visit the ARF website. The deadline to submit an application is June 2, 2023!
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Speakers :
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Rachel Rodgers, Senior Vice President, Creative Excellence