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• Marketing Publication

  The Right Price

  Questions and Answers

  01.08.04
• Marketing Publication

  Money in the Bank

  01.06.04
• Public opinion Publication

  Americans Divided on Personal, Public Role of Religion

  Americans are divided on the role of religion in making decisions in their everyday lives. About one quarter of the population are regular churchgoers who say most or all their decisions reflect their religion's teaching. As many attend services rarely or never, and say religion has little or no bearing on their life decisions. The rest of the public (about half) lay in the middle, being regular or sporadic churchgoers who use religion when making some decisions.

  01.02.04
• Public opinion Publication

  The U.S. Fact File

  Are married people different?

  01.08.03
• Marketing Publication

  Building Better Brands

  What Works and What Doesn't

  01.08.03

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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• Publication

  Smoothing the Path of the Broadband Wagon

  01.06.03
• Advertising Publication

  Kids' Commercials

  No Child's Play

  01.04.03
• Marketing Publication

  Why Category Buying Behavior Matters

  01.04.03