Insights Hub

All content

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  Artificial Intelligence (AI) Publication

  Synthetic Data Boosting

  Discover Ipsos' pioneering techniques and frameworks for effective synthetic data boosting to revolutionize your data insights

  02.02.26
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  Product Publication

  Lead with confidence, with Ipsos by your side.

  Product teams are drowning in data. Policy teams are under more pressure than ever to earn trust. Marketing teams are under pressure to deliver business growth.

  02.02.26
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  Marketing Publication

  Marketing leaders need to deliver big. The right partner can help.

  You and your company have access to more tools than ever before, many powered by AI, yet decisions feel harder to make, with stakes that grow bigger daily.

  02.01.26
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  Policy Publication

  Policy leaders are under pressure. The right partner can help.

  The speed and volatility of the modern world is changing the ground beneath you daily. Policymakers, regulators and public institutions have access to more data than ever before, yet decisions feel harder to make, with stakes that grow bigger every day.

  02.01.26
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  Product Publication

  Product leaders are drowning in data. The right partner can help.

  Your product team has access to more data than ever before, yet decisions feel harder to make, with stakes that grow bigger every day.

  02.01.26

• Insights To Activate

  Insights To Activate is putting the latest Ipsos data and insights into context for leaders in business, politics and beyond on a weekly basis.

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  Polling Survey

  Where Americans stand on immigration

  Below are five charts on how Americans feel about immigration and how the landscape on immigration has shifted over the first year of President Donald Trump’s second administration

  01.30.26
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  Healthcare Publication

  Oncology: The Disease, Dynamics & Challenges of Market Research in 2026

  The cancer treatment landscape continues to evolve at speed. For all those working in oncology today, being able to adeptly respond to these shifts is imperative for brand success.

  01.30.26
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  Insights Publication

  Ipsos Top Topics

  Ipsos has deep knowledge on the issues driving America and the world. Here's our latest and best research on the topics you need to know about, along with solutions for brands and policymakers, collected in one place.

  01.30.26
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  Polling Survey

  Few see unlimited campaign spending as a form of free speech

  New poll finds overwhelming cross-partisan concern about money in politics ahead of 50th anniversary of Buckley v. Valeo Supreme Court decision on campaign finance

  01.29.26
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  Politics Survey

  President Trump Approval Rating

  The January Reuters/Ipsos Core Political survey finds that Americans see a wide range of issues as the country’s most important problem, with threats to democratic values and norms and the economy running neck and neck as the top concerns.

  01.28.26
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  Affluent Events replay

  [WEBINAR] Affluent Outlook 2026: Staying Strong in an Era of Polycrisis

  The Ipsos Global Influentials Study has been researching top-earning households for five decades. As a result, we are able to offer an unparalleled understanding of how Global Influentials think and act – insights critical for all marketers hoping to increase share of wallet among these desired consumers.

  01.28.26