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[RECORDING] Quirk’s Virtual Global Event: Global Perspectives
Join us to hear how technology innovation, simplicity, speed and expertise are the essential building blocks of successful market research projects.
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2021 Affluent Outlook: Research & Insights
Will America’s Affluent return to conspicuous spending? Revisit our outlook webinar now.
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Ipsos U.S. hires Christie Kawada as head of Media Development and Audience Measurement
The ViacomCBS executive brings more than 20 years of research and data science expertise to Ipsos.
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Reuters/Ipsos Poll: Second Trump Impeachment Trial
Half of Americans think the Senate should convict Trump
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Cliff’s Take: Is Biden’s House Built on Solid Ground?
Approval ratings versus hyperpolarized pandemania
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How brands can help people make the most of their home sanctuary
COVID-19 has amplified the role of the home as a sanctuary. We are spending exponentially more time at home seeking comfort, security and emotional well-being. It’s likely that these trends will continue, and brands need to be ready to support this shift.
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[WEBINAR] Disrupting the Entertainment Content Positioning Model
Join the Ipsos media insights team for a complimentary webinar as we reveal a new approach to content positioning research, featuring predictive analytics proprietary to Ipsos, that power content marketing decisions for the future.
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Take Mystery Shop Results to the Next Level
Need help activating your mystery shopping insights? Start with these key components…
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Reuters/Ipsos Core Political Survey: Presidential Approval Tracker (02/10/2021)
Biden's approval rating remains unchanged from last week with 57% of Americans approving of the way he is handling his job as President.