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Oncology: the disease, dynamics & challenges of market research
The oncology treatment landscape rarely stands still, and its constant evolution affects all those involved: patients, their carers, cancer treaters, and treatment manufactures.
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Reaching and Researching the Changing Viewer
Revisit our Media Summit here – 21 experts, 5 sessions, 1 keynote – exploring the future of media and entertainment.
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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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Cliff’s Take
Read this week’s analysis and observations on public opinion trends exploring topline trends to lay out the forces that are really shaping our society and our future.
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[WEBINAR] Our Hybrid World: Technology’s Role in Supporting a Balanced Lifestyle
Join us for a complimentary webinar as we share new insights from Ipsos’ U.S. syndicated online community addressing how consumers are navigating through a hybrid existence and the role brands can play in supporting evolving consumer needs now and in the future.
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[WEBINAR] Insights For Pharma: Helping “Challenger” Brands Win
To the good fortune of patients, treatment for the vast majority of conditions is significantly beyond where things were at just 40 years ago.
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Is facing your mortality sparking the ‘Great Resignation’? Why we don’t want to work anymore
A combination of burnout, disengagement, ‘unpaid labor’ and more is pushing workers to make drastic career moves.
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Cliff’s Take: Trust in Biden on COVID erodes
Stalemate on the virus translates to weakening of Biden’s standing in the polls
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Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round up of research and analysis from Ipsos around the world.
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[Media Summit] Reaching and Researching the Changing Viewer
Will the cord-cutting unbundlers re-bundle? How can brands work in the new creator-driven ecosystem and measure success? Has brand creative evolved enough to take advantage of digital formats? And how will the metaverse reshape the way we are entertained?