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Ipsos Update - May 2021
Climate change, vacations and vaccine passports, President Biden’s first 100 days and the latest trends in South Korean society are some of the featured topics in this month’s round-up of research and thinking from Ipsos around the world.
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Americans optimistic about the direction of the country over the next twelve months
New ABC News/Ipsos poll finds Americans split on additional government stimulus vs increased taxes
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Cliff's Take: Big Government Forever?
Democrats and Republicans do not see eye to eye on the expanding role of government.
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[WEBINAR] Gen Z: COVID, Post-pandemic Outlook & More
Join us as we discuss the uniquely devastating impact of the pandemic on this generation, and why brands can’t “skip” COVID.
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Physician-Administered Therapies: Access Strategies & Insights
Listen in to hear tips for pharma manufacturers as they develop their market access strategies and prepare to launch physician-administered therapies.
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AAPOR Annual Conference
Ipsos is delighted to be a silver sponsor of the American Association for Public Opinion Research (#AAPOR) Annual Conference.
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Americans agree: Corporations shouldn’t take a stand that they, personally, don’t like
Partisan politics can make speaking out a minefield, but being seen as responsible also means many consumers will pay a premium.
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Biden’s speech to Congress earns high marks from viewers
New Ipsos snap poll for Reuters shows broad support for policies outlined, despite large partisan gaps
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A Tale of Two Pandemics: CPG During & After COVID
We believe there are three key areas consumer packaged goods brands need to address now to set themselves up for growth.
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U.S. consumer confidence reaches new heights
Expectations rise further, driving improvement in overall sentiment