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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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[WEBINAR] The State of Reputation: Today’s Context, Tomorrow’s Expectations
Each year, the Ipsos Global Corporate Reputation practice conducts interviews with over 150 leading communications and reputation executives globally to understand the trends, issues and concerns facing today’s reputation practitioners.
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Is facing your mortality sparking the ‘Great Resignation’? Why we don’t want to work anymore
A combination of burnout, disengagement, ‘unpaid labor’ and more is pushing workers to make drastic career moves.
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Healthcare Cybersecurity Insights + Tips
Discover research examining the attitudes, concerns, and impacts on medical device security, as well as cybersecurity across large and midsize healthcare delivery organizations.
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MAPOR Annual Conference
Ipsos is delighted to be a gold sponsor of this year’s Midwest Association for Public Opinion Research annual conference – to be held both virtually and in-person in Chicago.
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[WEBINAR] Media Still Matters: Affluents Deep Connection with Media Brands
Affluent Americans lead busy lives filled with work and family responsibilities. They are sought after for their advice and opinions across many subjects from financial planning to travel recommendations, luxury cars to entertainment choices.
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Are EV Owners Charged Up about Quality?
Listen in to hear research exploring automotive quality perceptions in electric vehicles.
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Public More Open to Tech Companies Sharing their Data – But There’s a Limit
Caution Ahead: 71% of consumers would stop doing business with a company if it gave away sensitive information without permission.
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ARF Cognition Council: Values in Advertising
Do social values, such as appeals to altruism, social justice, and sustainability in an ad impact consumers’ perception of the brand? If so, how and through which cognitive pathways, and for which population segments?
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Consumers are returning to primary and specialty healthcare providers
The Beryl Institute-Ipsos PX Pulse trends consumer perspectives on patient experience.