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A Socially Distanced Summer
Our latest Thought Starter features details on how Americans made the best of the pandemic summer, along with their anticipated holiday season purchasing behavior.
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Interest in COVID-19 vaccine waning
New Newsy/Ipsos poll shows COVID-19 pandemic has bolstered support for public health funding, but not in the form of a tax increase
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U.S. consumer sentiment remains buoyant
Majority of Americans believe the economy will pick up strength once coronavirus restrictions are lifted
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Digital elections aren’t binary affairs
Handshaking and kissing babies gets swapped for zeroes and ones this campaign season.
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Sparking Interest: Electrification Preferences Post COVID
Revisit our webinar to hear our experts delve into the impact that COVID is having on electrification preferences among American consumers relative to the world.
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Many Americans eager to get on the road again
New Ipsos poll, provided exclusively to The Points Guy, examines comfort with and intentions to vacation
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Back-to-Screens Accelerates Opportunities
As back-to-school means back-to-screens for many kids, creative content and brands can expect growth opportunities to continue, if not accelerate.
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The post-Purpose Role for Brands
Brands have a role to play in our society and culture, beyond economic prosperity and maximizing shareholder value.
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Polarized media landscape erodes chances of effective COVID response
In a fractured media and political landscape, misinformation about the coronavirus has taken on a life of its own and is contributing to eroding trust in public health institutions - and raising doubts about a possible future vaccine.
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Ipsos Digital Tools Consumer Online Survey
People Responded to the COVID-19 Pandemic by Spending More Online and Connecting with Businesses via Social Media and Messaging