Consumer Behavior

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Consumer Behavior Survey

AI has a PR problem with Americans

Only 38% of Americans say the coverage of AI they see in the news is mostly favorable, down from 44% a year ago, according to new data from the Ipsos Consumer Tracker.
Behavioural Science | Consumer Behaviour | Covid-19 | Ipsos
Consumer Behavior Publication

The Science of Behavior Change

The principles and practice of tackling behavior change challenges in a world that remains unpredictable and changeable.
Consumer behavior
Consumer Behavior Survey

U.S. consumer sentiment stagnant or falling

With no stimulus plan in sight, national outlook is gloomy reveals Ipsos-Forbes Advisor Consumer Confidence Tracker
Americans are getting ready for new COVID-19 restrictions – and buying more packaged food
Coronavirus Publication

Americans are getting ready for new COVID-19 restrictions – and buying more packaged food

The number of Americans who say they’re preparing for new coronavirus restrictions is rising. Here's what they're buying.
Consumer Confidence
Consumer Behavior Survey

U.S. consumer sentiment falls as coronavirus cases surge

Half of Americans plan to rein in holiday spending this year
Consumer Confidence
Consumer Behavior Survey

U.S. consumer sentiment rises post-election

Gains concentrated among Democrats
Consumer Confidence
Consumer Behavior Survey

Drop in optimism among Republicans drives down U.S. consumer sentiment slightly amid vote count

Confidence index in days after election down 1.2 points from the previous week
Consumer Confidence
Consumer Behavior Survey

U.S. consumer sentiment shows slight improvement

Small uptick in job-related sentiment in week before election
Consumer Confidence
Consumer Behavior Survey

U.S. consumer sentiment holds steady

Republicans’ high level of optimism shows signs of waning ahead of election
Consumer Confidence
Economic Pulse Survey

U.S. consumer sentiment continues its slide

Underlying numbers tell tale of two Americas
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