Data Collection


Data Protection Webinar

[WEBINAR] It’s Time for a Media and Data “Bill of Rights”

Please join Ipsos as we surface the critical aspects of data ownership, and detail why it's time for a marketers bill of rights.
Data Collection Publication

Customers are back. What about customer service?

Our latest Thought Starter shares research exploring how Americans are responding to recent staffing and product shortages.

SAMPLECON

Since its inception in 2013, SampleCon has grown rapidly, with both clients and suppliers now attending the annual conference.
Online Research Publication

Ipsos Answers ESOMAR’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
Data Collection Publication

Here’s how Americans are adjusting to inflation

Our latest Thought Starter shares research measuring the impact of inflation, and compromises that Americans are making in their effort to cope.

[WEBINAR] Making Data Collection a Two-Way Street

Customers know that their data is valuable. They are aware that it is being collected and unless there is a clear reason, assume that it is being used for marketing purposes.
Data Collection Publication

Embracing Mixed Mode Research

Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.

[RECORDING] How do I communicate the benefits of Social Intelligence

As an industry, we are aware of several problems plaguing social intelligence:
Brands Publication

The power of social intelligence and survey data to drive brand growth

We all recognize that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?