Social Listening


Social Listening Publication

Seven tips for putting your Artificial Intelligence to work

Synthesio expert shares advice for how to ride the AI wave.
Healthcare Publication

Flourishing & Rebuilding: Holistic Wellness Post-Pandemic

Revisit our on demand webinar exploring the key elements and drivers shaping the idea of well-being in 2022, and actionable tips for brands.
Social Media Publication

Why Brands Need Social Insight Beyond Mainstream Social Media

Social intelligence requires more data than mainstream social media sites; user generated data help brands get a complete, accurate picture of consumers.
Consumers Publication

Supply Chain Pain and Social Media: Lessons for Brands

Social media conversations and search data around supply chain issues reveal key consumer challenges and opportunities for brands to help address pain points.
Online Research Publication

Ipsos Answers ESOMAR’s Questions to help online research buyers

The primary aim of the ESOMAR's Questions is to increase transparency and raise awareness of the key issues for researchers to consider when deciding whether an online sampling approach is fit for their purpose.
Work Life Balance Publication

Three insights about why workers are quitting

Using social, survey, and search data our analysis uncovers new motivations driving worker resignations.
Social Listening Publication

Social listening: Higher education’s competitive advantage

As competition among universities rises, many are turning to social listening to attract students and grow their brands.
Sports Publication

These 14 ads were all winners at the Super Bowl. Here's why.

Hard data, from biometric monitoring to real-time surveys, tells us that these are the most successful ads of Super Bowl LVI
Social Media Publication

Topic Modeling: A new approach to spotting consumer insights

Consumer trends emerge, take hold, then go out of style faster than most marketers and insights pros can keep up with.