Black Friday: online rules the roost as footfall levels fall! As predicted, UK retail footfall fell on Black Friday as shoppers shelved the high street and turned to online sales.
The economy remains at the top of the list of the most serious problem facing the United States, at 19%. 55% of Americans believe that the country is headed in the wrong direction, with Republicans (53%) and Democrats (54%) having about the same amount of pessimism.
On average, the Global Affluent spends 301 minutes on media per day which adds up to 5 hours. They spend 2 hours on watching TV and 2 hours online. Nearly an hour a day is spent on reading print.
New Ipsos study reveals how Canadians feel toward cause marketing. Strong cause marketing programs and not-for-profit partnerships are more necessary than ever for corporations.
“Ad tech has evolved into a toxic ecosystem that is killing itself and is taking digital advertising with it.” So said commentator Shelly Palmer, writing in June 2016.
World Luxury Tracking is the leading international study for the luxury market. Every year, this survey examines trends on mature and emerging markets and helps brands better understand the expectations of consumers.
