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Global Optimism Declines According to Ipsos Global Trends 9th Edition
Opportunities arise as economic adjustments and global dynamics reshape consumer optimism according to the 9th edition of Ipsos Global Trends.
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The state of the special relationship between the U.K. and U.S.
In five charts, Melissa Dunne takes the temperature of Americans and Brits ahead of Trump’s visit hosted by King Charles III.
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Unlock your brand visibility in the AI era with Ipsos Synthesio GEO
Ipsos launches Synthesio GEO a breakthrough product offering centered around brand intelligence that enables leaders to uncover how LLMs portray their brands and categories, benchmark against competitors, and take action to shape their presence in the era of generative AI.
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Know the New America & Beyond: August 2025
A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world.
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Majorities in all countries now support banning under-14s from using social media
Concern about youth mental health is widespread and views on the role of AI and technology in schools are divided, according to the 2025 Ipsos Education Monitor.
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August 2025: Global consumer confidence unchanged for second consecutive month
The Expectations sub-index is down, while the Jobs’ sub-index is up according to the August 2025 Global Consumer Confidence Index from Ipsos.
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Generational, gender gaps on workplace issues appear
Gen Z, Millennial, Gen X and Boomer men and women may all work at the same company, but in some cases bring divergent views on everything from DEI policies to mental health days.
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Know the New America & Beyond: July 2025
Read a monthly dispatch of Ipsos' best insights on the U.S. tailored for the world.
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Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world
Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.
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July 2025: Global consumer confidence holds steady this month
Sentiment varies among countries in Europe and the Asia-Pacific according to the July 2025 edition of the Ipsos Global Consumer Confidence Index.