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Embracing Mixed Mode Research
Why Mixed Mode is more than just a plan B and the way to future-proof your research studies.
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[Webinar] Discover how to best activate your digital audiences
Come and join us for our next Ipsos to see business cases on how we helped our clients to improve their targeting and therefore activate their digital audiences.
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First Impressions Matter
Understanding the power of spontaneous reactions to develop stronger innovations
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A year into social distancing: Will SEA see permanent shifts in consumption patterns?
Over the past few months, the promising results of several vaccines and the accelerated approvals and roll-outs given to them have injected some much-needed optimism for the year ahead. Finally, a return to pre-2020 social living appears to be on the horizon.
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COVID-19 vaccination intent has risen in the past few weeks
New Ipsos-World Economic Forum global survey highlights the increasing demand for COVID-19 vaccines and diverging views on whether vaccination should be mandatory.
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Multiple Communication Channels, One Customer Experience [Webinar recording]
Optimising pharma-HCP communications post COVID-19.
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Ipsos Update – February 2021
Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.
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Flair France 2021 - Now or Never
In 2021 the country is very pessimistic for what lies ahead, but open to new consumer trends.
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KEYS - The day after tomorrow [Webinar recording]
For this first session of 2021, we will be looking to the medium term and exploring how we can equip ourselves to be one step ahead in our thinking and decision-making.
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How to drive sustainable brand growth?
A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.