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[WEBINAR] Shake Things Up with Behavioural Science
On February 27, please join us for a complimentary webinar where we will share our guiding principles behind habitual and automatic behaviour.
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Ipsos Launches Mobile Package Solution Driven by Behavioural Science
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
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2018: The Year of Capturing Nonconscious Response
Learn more about the five methods which comprise the backbone of nonconsious measurement: Behavioral Economics, Eye Tracking, Facial Analysis, Applied Neuroscience and Biometrics.
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Getting Up Close & Personal [webinar recording]
February 14 - In this complimentary webinar, we’ll talk through the principles to maximize learning from immersions, sharing inspiring examples that you’ll fall in love with!
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[EVENT] Immigration, Nativism, and Changing Politics
February 12 - Ipsos is participating in a one-day symposium, examining the causes and consequences of nativism, its relationship with immigration, and their influences on politics and policy throughout the world.
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[WEBINAR] 10 Golden Rules of Engagement
On January 24, join us for a complimentary webinar featuring Ipsos’ 10 Golden Rules of engagement that have been the foundation of our approach to community management for almost two decades, from the lens of behavioral science.
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[EVENT] Are You Getting Value From Your Data?
January 14-16, Ipsos Retail Performance to exhibit at NRF Retail’s Big Show 2018.
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Audience Measurement 5.0 - Pushing the Boundaries
We are entering the Fifth Age of Audience Measurement. It is an age where methodologies are being re-calibrated in response to a fast-changing media environment and where the quest for total understanding of audiences is higher than it has ever been. It is also an era where politics and economics are far greater barriers to progress than technical concerns.
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"So, it’s okay to share my financial data now?"
Open Banking has the potential to revolutionise the financial services industry by giving customers more control of their personal data. Here, Research Director Celine Ledbury examines how banks will need to communicate its worth to their customers in the UK – and to trust in its security.
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[WEBINAR] Behavioural Science for Sticky Digital Services
Join us for a complimentary webinar as we show you how Behavioural Science (BSci) principles can elevate your digital solutions to their most lucrative business model, and their maximum stickiness.