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Olympic Games - The Reality of Rio - Was this really #Apocolympics Now?
Or were the Games the catalyst for a fresh look and a new tone to the link between sponsors, organisers, audience and athletes that reflects the participative nature of brands and citizenship in the connected world?
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Indonesia's growing automotive aftermarket landscape
Indonesia’s developing used car market is gradually becoming more structured due to the greater availability of flexible financing terms, standardised and authorised dealership channels and better transparency of information.
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Rather Than Creating a Divide, Technology Gives Families More Opportunities to Connect
Half (51%) of American families with children under 12 say they consume content together on a shared platform in the same room.
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2016 US Elections - Trump’s Camp is Going Through Tumultuous Times (August 18)
After a couple of tough weeks for Donald Trump, it seems that his sagging numbers have stabilized. Nevertheless, Trump’s camp is still going through tumultuous times with a campaign overhaul hoping to shift the current momentum of the race.
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[EVENT] European Society for Medical Oncology Annual Meeting
On 7-11th October, the European Society for Medical Oncology (ESMO) Annual Meeting will take place in Copenhagen, Denmark.
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The new lubricant trade in ASEAN - A promising new era
Global lubricant markets have seen a dramatic rebound since the global economic recession of 2008–2009. At that time, global demand dipped to its lowest point since the latter half of the 20th century, but has since surpassed its previous high mark set in 2007. One of the key drivers of this rebound can be attributed to Asia, where the developing economies of emerging markets are fueling the rising demand for lubricants.
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Chinese Family Parenting Report 2016
Post-85s and post-90s constitute the majority of new mothers in China, and it’s especially true with the latter in low-tier cities. Post-90s make up the largest part in China’s new mothers, up to 46%. Post-90s new mothers occupy a significantly high proportion in 4th –tier cities and rural areas.
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Does Clinton’s 8-Point Lead Look Softer Than at First Blush? Clinton v. Trump on Policy & Personal Quality Matchups
Only 83 days until Election Day! It has been a rough couple of weeks for Trump and a correspondingly good few for Clinton. She leads Trump by an average of about 8 points, looking across all the polls.
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Nurturing Creative Through Nonconscious Brain Processes
Deep exploration of how advertising works, taking into consideration both conscious and nonconscious brain processing.
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Enterprise Feedback Management (EFM)
Customers across all categories now look for a personalised experienced that is available when they want it, how they want it, where they want it. Regardless of whether the desired experience is delivered, it is now possible through the explosion of mobile coupled with the prominence of social media for consumers to give instant feedback. The consequence is the increasingly significant impact that customer experience has on the overall relationship with a brand.