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Gen AI: The need for Human Intelligence (HI) with Artificial Intelligence (AI)
Generative AI has the potential to change many aspects of our worlds, but it still needs a human inside.
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Welcome to the Ipsos Almanac
Welcome to the Ipsos Almanac – our annual review of how the events, trends and surprises of the last 12 months will shape what happens next.
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Data Dive: Gen Z women are struggling the most with stress, mental health issues
In five points, we break down how people around the world are dealing (or not) as the pandemic fades away, war grinds on and sticky inflation sticks around.
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The stats of the year
Explore our most interesting findings from across the world. Here we share our top stats of the year on 2023's hottest topics, including education, inflation, abortion, world affairs and more.
Virtual Testing
Simulating realistic retail environments.
Shopper Insights
Grow sales in an evolving omnichannel world.
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Ipsos Update – December 2023
Risks, nations, AI… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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People still feeling the pinch, fed up with ‘shrinkflation’ as 2023 wraps up
The latest wave of the Ipsos Global Inflation Monitor finds people across 33 countries will have more money to spend in the next year as red-hot prices cool off slightly in many places; and almost half of the global public are seeing red over products getting smaller but prices staying the same.
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Consumer confidence in Poland returns near pre-pandemic levels
How and why Polish consumers are growing more confident in the economy
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Seven in ten people anticipate climate change will have a “severe effect” in their area within the next ten years
And six in ten say their government is not working hard enough to tackle climate change.