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Flair Italy 2018 - A Country in Search of Identity
This is the eighth edition of Ipsos Flair Italy. Once again we have reported what is happening in the country, including the reactions of Italians and how they feel about their place in the world.
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Who are the World’s Biggest Wearable Tech Buyers?
From the Fitbit to Apple’s smartwatch: wearable tech is becoming increasingly popular across the globe. Early adopters of new technology, the world’s affluent are at the forefront of purchasing wearable tech, ownership reaching over 30% in Spain, Turkey and the USA.
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[EVENT] What's New in Market Research 2018
May 24 - Don’t miss out on the latest developments and innovations in market research! Join us for our 2nd What’s New in Market Research event!
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[WEBINAR] Driving Business in an Age of Uncertainty
May 23 - Are you prepared for the ‘new normal’, while our world is being re-shaped by long-term cultural change driven largely by generational replacement?
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[EVENT] Employee Engagement Round Table: The importance of Continuous Listening
May 23 - We’re delighted to announce the date of our third Engagement Round Table - a series of networking events for HR leaders, designed to improve levels of Employee Engagement within the UK’s leading organisations.
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Ipsos Affluent announces the release of Ipsos Affluent Digital Audiences
Brands, publishers and media agencies can now target influential audiences identified by the preeminent study of affluent Americans.
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Flair Indonesia 2018 - Dealing with the Opposites
Indonesia is more often in the news because of volcanic eruptions, tsunamis or other disasters, than for a more positive coverage. It is all the more unfair since the country, one of the most attractive in the world for tourists, has been experiencing sustained economic growth for decades and, since the election of the President Jokowi, has undertaken an unprecedented effort to modernize its infrastructure not just in Jakarta but all over the archipelago.
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Flower Power!
In this article we discuss the influence of an in-store gift on emotional arousal and shopper behaviour.