Audience Measurement


[WEBINAR] Global Business Influencers | Europe 2020

Join us for a look at the latest Global Business Influencers insights in Europe.
Television Survey

Eurovision Song Contest: 65 years on, poll shows high awareness and viewership within and far beyond Europe

ABBA’s Waterloo is the most popular song in the history of the contest.
Audience Measurement Publication

Keeping the show on the road

How to adapt audience measurement methods in times of crisis.

Ipsos named as UKOM research supplier from 2021

Online audience measurement body UKOM (UK Online Measurement Ltd.) has appointed Ipsos as the new supplier of the UK industry standard for online audience measurement from January 2021.
Audience Measurement Publication

OTT and content streaming in MENA

Premium content delivered via OTT platforms remains disruptive in MENA, as the OTT subscription video market continues to grow impressively.
Social Media Publication

Customer intelligence of audience attitudes on top 3 dating apps

What people are saying online about Tinder, Bumble, and Hinge.

[EVENT] US Affluent Survey 2019 Release Breakfast

September 26 -Subscribers to the study are invited to an exclusive breakfast where Ipsos will present insights from the Fall 2019 Ipsos Affluent Survey - our 43rd release. The new release includes a number of new questions and analyses.
Tech Tracker Publication

79% of Voice Activated Speaker Owners Have an Amazon Echo

Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
Tech Tracker Publication

Over half of GB adults now own a tablet

Ipsos' Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.