Audience Measurement


Ipsos & Pringles: A Success Story

The power of audience research to support the pursuit of convention-breaking creative ideas.

JCDecaux trusts Ipsos to validate its Shanghai metro audience measurement tool

Ipsos announce the validation of the Metro Audience Metrix (MAM), an advanced audience measurement tool for subway networks developed by JCDecaux.
Media Measurement Publication

MediaCell: the future of cross-media measurement

MediaCell is a versatile solution with a number of potential applications.

Ipsos acquires Intrasonics

Ipsos acquires Intrasonics, its longstanding partner and authority in Audio Watermarking technology

Ipsos acquires technology company Fistnet-Dotmetrics

Ipsos is pleased to announce the acquisition of Fistnet d.o.o, the Croatian-based company who engineered the digital audience measurement platform “Dotmetrics”.

Content & creative in the age of streaming [Webinar recording]

Join us for a complimentary webinar as our media development and audience measurement experts unveil two products that will help studios, content platforms and marketers simplify these complexities.

[WEBINAR] Global Business Influencers | US 2020

Join us for a look at the latest Global Business Influencers insights in the US.

[WEBINAR] Global Business Influencers | APAC 2020

Join us for a look at the latest Global Business Influencers insights in APAC.