On May 23, join us for a complimentary webinar addressing best practices for using social media and social data to create more personalized consumer experiences, including featured case studies on how companies leverage social to add value for both consumers and brands.
On April 20, join Ipsos’ Dave Gryga as he demonstrates how you can gain a deeper understanding of the level of distinctiveness for your brands, highlighting strengths to leverage and opportunities to further drive distinctiveness.
February is a prime month for American brands looking to capitalise on two of the largest television audiences of the year – the Super Bowl and the Academy Awards. Unfortunately for the teams behind Best Picture winner Moonlight, and the incorrectly announced Best Picture winner La La Land, Price Waterhouse Coopers’ mishandling of the Best Picture Award winner envelope has overshadowed most all of the stories to emerge from the evening’s events.
Welcome to Ipsos Flair, Thailand. Our 2017 rendition, “Beyond the concerns”, offers a unique perspective on the mood of the country. 2017 represents a crucial year for the Thai economy which has latterly suffered from weak growth.
Some have it; some don’t. The question is, which brands in Canada enjoy the kind of influence where consumers identify so highly with them, we couldn’t imagine our lives without them?
Join Ipsos’ Peter Minnium and America’s highly effective brands for inspirational case studies and insights about driving sales, profitability, and return on investment, on Wednesday, February 15.
Rio Olympics has ended, but the craze on Olympic athletes has not yet faded. However, do you know that the microblog comments of “Wang Baoqiang Divorce” (10 billion pieces) once surpassed that of “Rio Olympics” during the Olympic Games? It is unprecedented that celebrity gossips should take away the limelight of the Olympic Games.