Market Research


Mobile Survey Publication

Mobile first survey design

A mobile first approach is not just the future – it is our reality.
Concept Testing Publication

Innovating in challenging times: Research during COVID-19

Doing research during a crisis allows businesses to better predict and prepare for what to do next.
Online Research Publication

A New World: Transitioning research online

The decision to move from offline to online research should not be “if”, but when.
Brand Equity Webinar

The power of Payer insights tracking in times of turbulence and market disruption [Webinar recording]

Watch our on-demand webinar to explore the biggest future Payer challenges and look at how traditional ATUs can be complemented by a more dynamic approach to tracking, one which encompasses Payers in addition to HCPs and therapy monitoring.

Ipsos acquires a majority stake in Askia

Ipsos is pleased to announce the acquisition of a majority stake in Askia, a leading survey technology provider to the market research industry for more than 20 years.

[EVENT] IMPACT 2020

On March 11, come and follow our Ipsos CEO, Ben Page's perspective: "all change!"

[EVENT] Ipsos Global Trends 2020: Understanding Complexity

On February 27, please join Ipsos at our San Francisco office for the launch of the Ipsos Global Trends 2020 – the largest study of its kind.
Society Publication

The Ipsos Almanac 2019

Welcome to the Ipsos 2019 Almanac - a look at what our research has told us about the state of Britain in another year of Brexit and a general election.
Healthcare Webinar

Sharpening physician insights: Integrating patient record auditing for increased accuracy and specificity [Webinar recording]

Listen to our webinar, co-hosted with Intellus Worldwide, and learn how you can leverage patient record auditing to develop a tailored portfolio strategy that helps physicians address their most challenging patient populations.