Artificial intelligence promises to revolutionise customers’ engagement with brands...
Cultural insight increasingly offers clues and explains behaviour in a way other forms...
The latest Ipsos Global Advisor survey was conducted in 27 countries around the world...
Ipsos MORI Research Highlights
The often-forgotten secret of digital advertising is that it’s just advertising. Great digital creative can gain attention and impact the brand (even if it’s just a simple banner ad).
People don’t understand how social care is currently funded, which makes discussing future options challenging.
Immigration attitudes remain more positive than pre-Brexit vote, but only one in five say they have become more positive about immigration since then
Karl Ashworth joins the UK’s leading team of survey methodologists, as Head of Data Analytics at Ipsos MORI Social Research Institute.
Ipsos MORI's May 2018 Political Monitor shows trust in the PM to make the right decisions on immigration has fallen significantly.
Just 4% of Britons think #ENG will win the #WorldCup. 44% of Germans think #GER will lift the Jules Rimet Trophy… https://t.co/ehesrNbHNM