Insights Hub

All content

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  Consumer Behaviour Publication

  First Impressions Matter

  Understanding the power of spontaneous reactions to develop stronger innovations.

  10.02.21
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  Financial Services Publication

  A penny saved, is a penny earned

  Does money slip out of your hands as soon as you get it? Cameron Stevenson explains how new providers are making it easier for all of us to save and invest.

  08.02.21
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  Transport Publication

  Brighton and Hove Climate Assembly

  After declaring a climate emergency, Brighton & Hove City Council commissioned Ipsos to hold a climate assembly focused on reducing carbon emissions from transport and how this can help the city towards its goal of becoming carbon neutral by 2030

  04.02.21
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  Ipsos Update Publication

  Ipsos Update – February 2021

  Our monthly round-up of the latest research and thinking from Ipsos around the world includes new global surveys on life during the pandemic, a new white paper on quality in market research and special features on US and French society.

  01.02.21
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  Brands Publication

  How to drive sustainable brand growth?

  A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.

  27.01.21

• Pulse Check

  Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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  Ipsos Research Highlights Publication

  Ipsos Research Highlights - January 2021

  In this week's Ipsos Research Highlights we share our latest COVID-19 testing results, falling confidence in the NHS to cope with the pandemic and how the public feel about the new President of the United States.

  22.01.21
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  Sports Publication

  Active Lives Survey 2019/20: How do you run a school-based survey when children are not at school?

  Dr. Margaret Blake looks at how conducting Active Lives Survey research among school pupils during the pandemic has encouraged innovation while gathering important evidence on the impact of the pandemic on children’s lives.

  15.01.21
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  Healthcare Publication

  Ipsos Field & Delivery: Specialist healthcare fieldwork solutions

  Ipsos Field & Delivery specialises in providing high-quality fieldwork solutions where traditional full-service is not suitable.

  12.01.21
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  Methodology Publication

  Data Integration: Understanding media in context

  As brands and media owners find they have an increasing number of data sources available, this thought piece explores the benefits of our data integration methodology.

  12.01.21
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  Ipsos Update Publication

  Ipsos Update - January 2021

  Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.

  05.01.21
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  Transport Publication

  Road pricing: timely or toxic?

  Describing a transport policy as “a potential poll tax on wheels” - after MP Keith Speed’s famous description of rail privatisation - usually adds to jitters about its unpopularity and political jeopardy.

  21.12.20