Insights Hub

Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

Show more
Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

Show more
Be Distinctive Britain

Be Distinctive Britain

Show more

All content

  • Politics Survey

    Cultural And Tourism Marketing Survey

    In 2004, London Calling Arts commissioned Ipsos to conduct a survey to explore current perceptions of marketing in the arts and possible future trends.
  • Politics Survey

    Ipsos G6 Monitor

    Tony Blair's standing compared to leaders of the four other major European nations and the USA is poor, according to Ipsos's latest G6 monitor.
  • Economy Survey

    Reputation 'Crucial' To Ratings

    Corporate reputation and perceived leadership quality are of crucial importance to financial analysts' ratings and opinions, according to a major survey on corporate reputation. Return on Reputation is the latest of Hill & Knowlton's Corporate Reputation Watch studies, conducted with Ipsos. In the survey, 282 financial analysts in North America, Europe and Asia were asked about reputation and its impact on their opinions and ratings of companies.
  • Politics Survey

    Deloitte / Government Delivery Index

    Two in five British adults (38%) think that the Government's policies will improve the state of Britain's economy in the long-term, while 48% disagree. Fewer are optimistic about the public services, with one in three (32%) thinking that the Government's policies will improve public services, while a majority (55%) disagree with this.
  • Horses In The Circus

    Zippos Circus has commissioned Ipsos to gauge public attitudes towards horse displays in circuses. Interviews were conducted among a nationally representative sample of 1,004 adults aged 18+ throughout Great Britain, by telephone, between 23-24 February 2006. Results were weighted to the national population profile.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

    Subscribe
Quick access by topics
  • Survey

    The Public And Privatised Rail

    After 10 years of privatised rail, the British public are still to be convinced that a train journey is better value for money or safer than under British Rail. New research[1] from Ipsos shows that half (52%) of British people say they have a favourable view of the rail sector as a whole, while 30% are unfavourable. As National Passenger statistics show the highest level of customer satisfaction since Hatfield, in terms of the overall quality of the service, more than a quarter (28%) feel the service is better now than when it was nationalised compared to one in five (21%) who feel it is worse.
  • Employment Survey

    Computer Games For Learning

    NESTA Futurelab, a leading organisation in educational technology, commissioned Ipsos to conduct a survey investigating teachers' attitudes to mainstream computer games as part of their research project Teaching with Games, which is funded by Electronic Arts (EA).
  • War/Terrorism Survey

    Saddam Hussein Trial International Poll

    Half the UK public believes that, if convicted, Saddam Hussein should spend the rest of his life in prison (52%), rather than face the death penalty (42%), according to a new poll by Ipsos Public Affairs for Associated Press. In eight of the nine countries surveyed more people support life imprisonment over the death penalty (Spain 72%/14%, Italy 70%/20%, Germany 60%/34%, South Korea 56%/25%, France 53%/38%, Canada 48%/38%, Mexico 45%/26%). Only in the USA do more people support death penalty (57%) over life imprisonment (36%).
  • Politics Survey

    Attitudes To London Policing Survey

    Ipsos interviewed 1,002 adults aged 18+ in London by telephone between 14-17 February 2006. Data are weighted to match the profile of the London population.
  • Politics Survey

    Stirling Perception Study

    Stirling Council and Scottish Enterprise Forth Valley commissioned MORI Scotland to conduct research into local and wider audiences' perceptions of Stirling. The research will be used to inform the development of a marketing strategy 'Selling Stirling'.
  • Politics Survey

    Glasgow Panel Survey V

    In 2003, MORI Scotland was commissioned by Glasgow City Council to conduct a series of four large scale residents surveys over the following two years. Each survey doubles as a recruitment exercise for the Glasgow Citizens Panel.