Insights Hub

Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

Show more
Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

Show more
Be Distinctive Britain

Be Distinctive Britain

Show more

All content

  • Consumers Survey

    Use of the Internet in the UK Election

    Q1 Which of these, if any, do you personally use … ? and which others?
    [By "PC" we mean a desktop, laptop or any other computer you may use; by "the internet" we mean using the internet/world wide web via any device]
  • Economy Survey

    Britain's Change Of Heart On Profit

    The latest edition of MORI's Corporate Image survey suggests public hostility towards profitability is waning and that two decades of animosity towards business success may be coming to an end.
  • Education Survey

    Graduates Find Teaching Career "Unappealing"

    New research from the Social Research Institute shows people who have the qualifications to take up a teaching career have a much poorer impression of the profession than other members of the public. The apparent day-to-day disadvantages of a teaching career greatly outweigh the personal and social advantages, as far as many graduates are concerned
  • Consumers Survey

    Reality TV - Fun Or Fundamental - Topline

    I would now like to ask a few questions about Reality TV. By Reality TV I mean programs which are based on people's lives, or follow people in different situations. For example, competitions like Big Brother, Survivor, Shipwrecked, etc.; docusoaps, i.e. programmes which follow people in their everyday lives, such as Airport, Driving School, Paddington Green, etc.; and chat shows, which let people discuss their problems such as Jerry Springer, Ricki Lake, Trisha, etc.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

    Subscribe
Quick access by topics
  • Consumers Survey

    Reality TV - Fun Or Fundamental

    Are the programme makers being responsible?
  • Politics Survey

    Politics On The Canvas(s)

    The first question that everybody was asking themselves after the general election result came through was why the turnout was so low. There has been plenty of discussion of the question since, culminating last week in the publication of the Electoral Commission's first report on the election, which among other sources draws on two MORI surveys for the Commission. [Attitudes to Voting and the Political Process]
  • Direct Line Survey Reveals Drivers Approve Of Speed Cameras

    New figures published today by Direct Line have revealed that, contrary to common belief, half of all drivers would be happy to see more speed cameras on the roads, and in addition the vast majority (70%) think well placed cameras are a useful way of reducing accidents and saving lives.
  • Employment Survey

    British Job Applicants Are Lying On Their CVs

    More than 7.5 million of Britain's 25.3 million working population have misled their potential employer while applying for a job. This is the key finding from research sponsored by CV Validation.com, the firm that offers a vital pre-employment screening tool for both employers and jobseekers, and conducted by MORI.
  • Roadside litter a growing menace as British drivers become worse litterbugs

    Almost two thirds of people (60%) believe that roadside litter is a worse problem than five years ago, reveals a new MORI survey commissioned by jamjar.com, Direct Line's motoring site.
  • Politics Survey

    Why Can't We Enjoy the View?

    More and more it seems that Britain's green and pleasant land is being sacrificed to 'progress'. Here, Sir Robert Worcester tells of his hatred of the electricity pylons that scar our landscape.