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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Modern Masculinities

Modern Masculinities

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Marketing Anchors

Marketing Anchors

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All content

  • Healthcare Publication

    Exploring the use of the Friends and Family Test in General Practice

    Ipsos were commissioned by the Policy Innovation Research Unit (PIRU) based at the London School of Hygiene and Tropical Medicine to conduct qualitative case study interviews with GP practices about their experience of using the Friends and Family Test (FFT).
  • Tech Tracker Publication

    Social media is the stand out activity of parents around children

    Ipsos Connect's Tech Tracker is a quarterly, GB nationally representative research survey which measures the emerging trends and developments in technology.
  • Advertising Publication

    As apps become mainstream, what behaviours do they encourage?

    Today marks the launch of a new report into apps and behaviour patterns. The report, commissioned by Google and produced by Ipsos, finds that different apps encourage different behaviours. News app users snack on content up to three times a day, whilst entertainment app users immerse themselves in programmes for up to seven hours a day.
  • Public Health Publication

    GP Experiences and Opinion Monitoring

    The Royal College of General Practitioners (RCGP) commissioned Ipsos to conduct a survey with GPs into their current experience of working in general practice.
  • Innovation Publication

    The Future of Agile Innovation

    The world of innovation is phenomenally challenging. Here we present two case studies to demonstrate different innovation approaches which delivered positive impact, and then take a journey into the world of the military to understand how intelligence strategy can be applied to effect positive transformation.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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