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Ipsos iris: Total understanding of UK online audiences

Ipsos iris: Total understanding of UK online audiences

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Data Labs: Putting science at the heart of data

Data Labs: Putting science at the heart of data

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Be Distinctive Britain

Be Distinctive Britain

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All content

  • The Millennial Influence

    In this paper VocaLink, following Ipsos research, continues to explore trends in millennials' current payment behaviour and how millennials see payments operating in the future.
  • Advertising Publication

    Digital Advertising

    Finding the right metrics in a world with an almost infinite supply of data can be tricky. In this thought piece Ipsos Connect helps you move beyond meaningless metrics - to figure out the true long term effectiveness of your campaign.
  • Public opinion Publication

    Glasgow Household Survey 2016

    Results of the 2016 wave of the Glasgow Household Survey, conducted for Glasgow City Council
  • International Publication

    Ipsos Views - Black Friday: The story so far

    Tim Denison of Ipsos Retail Performance takes us on a tour of the history of Black Friday, identifies some successes (and failures) along the way, and offers some thoughts as to what the next few years might bring.
  • Market Research Publication

    Great Expectations

    Our latest data suggests that expectations have a role to play in understanding the link between the day-to-day of customer experience and overall brand relationships.
  • Pulse Check

    Pulse Check delivers key insights from Ipsos' Political Monitor, Political Pulse, and Public Services data, along with reactive polling, to help you navigate the evolving political landscape.

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