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A third of voters in Holyrood election only made their minds up in the last week
Ipsos’ post-Holyrood poll shows that a third (32%) of voters only made their minds up about how they would vote within the last week of the campaign, with 1 in 10 (11%) deciding on polling day itself.
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Ipsos Launches Product Studio: A New Era of Product Testing
Discover Product Studio by Ipsos: Where AI speed, scientific rigor, and deep human insight converge.
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As pressure on Starmer continues, Andy Burnham continues to be the most popular alternative
New polling data from Ipsos in the UK taken May 15th – 19th 2026 reveals that although the British public are paying attention to Labour’s leadership manoeuvres they remain sceptical that any party has the answers to key policy issues.
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Reform hold 7-point lead over Labour - Ipsos poll
London, UK. Ipsos’ latest Political Monitor is now released, with fieldwork carried out 14-20 May 2026.
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Immigration seen as the biggest issue facing Britain, as public concern rises
The May 2026 Ipsos Issues Index reveals an increase in public concern about immigration, returning to levels seen earlier in the year.
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Britons’ belief in the special relationship shows slight recovery following King Charles III’s state visit to US
New polling data from Ipsos in the UK, carried out 8-12 May 2026, following King Charles III’s state visit to the US, explores British public attitudes to the visit, and compares British and American perceptions of its impact on UK/US relations.
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Two in three Britons (66%) think Starmer should not lead Labour into the next General Election but are divided on when he should go
The latest Ipsos Political Pulse, conducted between 8-12 May 2026 among 2,191 British adults in conjunction with ITV/Peston, reveals a challenging landscape for the current government, with low favourability for Prime Minister Keir Starmer and a significant shift in public expectations regarding Reform UK leader Nigel Farage.