Consumers


Retail Publication

Cost of Living Crisis – How bad could it get and what impact will it have on the retail sector?

The cost of living crisis presents a major challenge to the sector post-COVID-19 according to the latest white paper from the Ipsos/KPMG Retail Thinktank.
Innovation Publication

Innovation in Inflationary Times

A playbook for innovation leaders in the CPG industry.
Economy Publication

A Year in Review - 2021

What did we learn about public attitudes and behaviours? What did our research tell us about the events of the year? And how did our outlook shift?
Pricing Survey

Consumers worldwide report experiencing higher prices

In 30-country survey, two-thirds say they now pay more for transportation, food and drink, and utilities than they did six months ago.
Decision Maker Publication

A Panoramic View: With whom and with what do I truly compete?

Getting an accurate and complete answer to the question of who you compete with is critical.
Consumer Behaviour Publication

Adapting to the complexities of consumer choice

Why Menu Based Choice should be the go-to method.
Consumers Publication

Empathy Awakened

The power of an empathetic organisation.

Spending back sustainably

New research by Ipsos for Nationwide Building Society's Consumer Insights Panel highlights the barriers and facilitators of more sustainable consumption for the UK.
Consumers Publication

Let’s talk about risk (and insurance!)

Are we witnessing a change in insurance needs due to COVID?