Consumers


Attitudes towards increasing the contactless card payment limit to £100

New data from Ipsos Financial Services research shows consumers are broadly in favour of increasing the contactless card payment limit though are divided on whether it should rise to £100.
Ipsos Update Publication

Ipsos Update – March 2021

Our monthly round-up of Ipsos research and thinking reflects on the world one year on from Covid-19, looks forward to the world in 2025 and beyond, and presents new white papers on customer experience, product innovation and research methods.
Financial Services Publication

A penny saved, is a penny earned

Does money slip out of your hands as soon as you get it? Cameron Stevenson explains how new providers are making it easier for all of us to save and invest.
Brands Publication

How to drive sustainable brand growth?

A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.
Consumers Publication

Staying afloat during a crisis

How consumers and brands are surviving the ‘no normal’.
Consumers Survey

Vehicle owners continue to show interest in self-driving technology despite COVID-19

A global Ipsos study reveals new vehicle owners desire for autonomous functionality in their next vehicle in Europe’s top five markets, US, China and Brazil.
Sustainability Publication

Clean, green and affordable: Striking a balance between sustainability, hygiene and value in packaging

In a COVID-19 world, companies that can balance sustainability, hygiene and value will build long-term reputational equity and greater chance of success.
Mystery Shopping Publication

Ipsos’ Consumer Health & Safety Index

As the economy and businesses continue to reopen, brands must take steps to ensure consumers feel safe when shopping. With consumer tensions at an all-time high, organisations might only get one chance to get this right. Ipsos’ Consumer Health and Safety Index is here to help.
Mystery Shopping Publication

Monitoring business performance during – and after – social distancing

In a world of social distancing and heightened health concern, it is critical that brands deliver an experience which takes responsibility for the wellbeing of their customers and employees. Delivering a standout customer experience during the crisis will inform consumer behaviour throughout – and perhaps long after – the outbreak. Here is how Ipsos can help.