Market Research


Market Research Publication

Ipsos Research Highlights - February 2016

Ipsos's research highlights for February 2016 features our latest survey of industry captains; trust (and lack of) in professions; and the global addiction to smartphones.
Investors Survey

Research-live interviews Ben Page, CEO of Ipsos

Talking to Research-live, Ben Page discusses - among other topics - media convergence, our tendency to overestimate short-term change, and why big data is like teenage sex. 
Investors Survey

Response to the interim findings of the BPC polling inquiry

Statement by Ben Page on the interim findings of the British Polling Council inquiry into the 2015 General Election polls.
Market Research Publication

Ipsos Research Highlights - December 2015

In the December 2015 issue of Ipsos Research Highlights, we reveal the public's views of air strikes in Syria, our latest Perils of Perception study, and how social connections matter more as we age.
Market Research Publication

Ipsos Research Highlights - November 2015

Download Ipsos's latest monthly compendium of our recent research and thought pieces.
Market Research Publication

Open API - Exploring the views of consumers and small businesses

Barclays commissioned Ipsos to explore consumer and small business perspectives on possible use cases and on the permission based data sharing that would underpin the framework (open APIs).
Market Research Publication

Ipsos Research Highlights - October 2015

Ipsos's research highlights for October includes using social media for research, challenges facing G20 women in the workplace, misperceptions of companies and the taxes they pay, and the latest opinion on Britain's place in - or out - of the European Union.
Politics Survey

Blog: Can social media really be the future for Jeremy Corbyn?

Steven Ginnis, head of digital research at Ipsos Social Research Institute writes for Huffington Post about the reaction of the Twittersphere to Jeremy Corbyn's first Labour Party conference speech as leader.
Politics Survey

Blog: What do the focus groups make of Jeremy Corbyn?

Suzanne Hall, research director at Ipsos writes for the New Statesman about two focus groups with voters in Croydon on the day of Jeremy Corbyn's inaugural party conference speech.