Under Giulia's leadership, the aim is to enhance and broaden the reach of the existing Behavioural Science capabilities within Public Affairs in the UK.
Ipsos today announces the appointment of Jim Needell as Managing Director, Marketing. In this role he will lead the 200 strong Marketing team at Ipsos, which helps marketers understand their markets, innovate and build their brand portfolio and maximise sales to get the best return on their investments.
Ipsos's research highlights for August includes public attitudes to the Green Belt, immigration, how brands can be heard in a world of media overload and whether or not the public think we should expand our airport capacity.
Once again Ipsos has hit a record with the National Student Survey (NSS), achieving a response rate of 71% among the eligible student population of nearly half a million students.
Watch video highlights from our recent breakfast event with speakers from British Airways and TripAdvisor, who explored how to deliver an uplifting experience for today’s travel customer.
Thinking of having a child? Know how much it would cost you? Test your financial savvy against the rest of Great Britain in Ipsos's Perils of Perception Quiz: the Money edition.
Find all the latest Ipsos social and market research for the last month collated here in one easily accessible document. This month we have been reflecting in particular on how much, and how little, things have changed since 1975, as part of Ipsos' 40th anniversary.
Milorad Ajder of the Ipsos Reputation Centre features in CityAM agreeing with the proposition that Ryanair's profits can be attributed to it's new customer-friendly policy.
