Under Giulia's leadership, the aim is to enhance and broaden the reach of the existing Behavioural Science capabilities within Public Affairs in the UK.
Ipsos MediaCT has launched their new real time content monitor, MediaMoments, a new mobile app tool designed to help understand in the moment content consumption across platforms.
Ipsos's Global Trends Report 2014 highlights ten key trends from the data we have gathered across 20 key countries and their implications for government, brands and business.
The use of behavioural economics in research has been a healthy injection to the market research industry, making sure that the quirks of human behaviour are not only acknowledged, but cherished.
Credible Conservatives? Ahead of George Osborne's Autumn statement Simon Atkinson blogs in the Huffington Post on the Tories' economic polling numbers.
In this White Paper, our Global Antiviral team examine the infrastructure of the healthcare systems in Russia and the USA with respect to the management of HIV patients.
This research report looks at the changing definition of luxury, the new luxury consumers, the rise of online shopping among luxury consumers and two key trends shaping the luxury world: personalisation and emotional experiences.