Market Research


Market Research Publication

Redefining Luxury - Trends in the Luxury Industry

This research report looks at the changing definition of luxury, the new luxury consumers, the rise of online shopping among luxury consumers and two key trends shaping the luxury world: personalisation and emotional experiences.
Investors Survey

New teenage health and wellbeing survey trialled

Around 7,000 teenagers will this week receive questionnaires in a trial of a new national survey on their health and wellbeing
Market Research Publication

Road to Inclusion

This study - both quantitative and qualitative - looks at the financially `excluded' and `underserved' across Europe.
Investors Survey

Ipsos Loyalty appoints Jonathan Nicholls as head of Employee Research in the UK

Ipsos Loyalty has announced the appointment of Jonathan Nicholls as head of employee research in the UK.
Investors Survey

Statement on voting intention figures for Scottish Parliament elections

As a result of a data processing error, the data tables we published from our last three polls on voting intention for the Scottish Parliament did not include a number of responses where respondents told us they would use their first vote to vote for a candidate who did not represent one of the four main political parties.
Politics Survey

Homes for Britain: Britain for homes?

Ben Marshall gives a speech about public attitudes towards housing at the Labour Party conference 2013.
Market Research Publication

The Patient Journey in High Resolution

This Ipsos Healthcare white paper outlines a new approach to understanding the patient journey, illustrated by original research into the melanoma patient experience.
Market Research Publication

Connecting with People - Trends in Advertising

This piece of work looks at the key trends that will shape the advertising industry in the next few years; from native advertising to the rise of the connected TV and wearable technology.
Market Research Publication

Redefining Gender - the Changing Role of Women at work, home and as consumers

This piece of work provides an overview of the changes in women's role in the workplace and within the home, highlighting existing challenges and what is being done to close the gender gap. The report also includes a section on marketing and digital, looking at what brands need to do to successfully target today's woman.