Market Research

With 27% of consumers saying they would consider ditching a product if the celebrity endorsing it misbehaves, we look at the potential damage to brands by scandalous celebs.

According to the National Student Survey commissioned by HEFCE 83% of students graduating are satisfied with their course.

Two thirds of public sector leaders think budget cuts are the most important issue facing their sector.

Public sector leaders are worried about the speed and scale of service cuts, but cautiously welcome some of the government's decentralising reforms, says Helen Cleary in Public Finance.

An Ipsos survey conducted in June for the Nuclear Industry Association shows continuing support for nuclear, despite Fukushima

A snapshot of GPs in England shows that only a quarter think that their consortium will be ready to take on full commissioning responsibility by April 2013

Bobby Duffy writes in The Sunday Times about public perceptions of immigration across Europe and its possible impact on a co-ordinated EU policy.

The iPad is the Apple of the global Business Elite's eye, while iPhone has made serious inroads into BlackBerry's dominance of the business smartphone market.

Joe Marshall writes in Money Marketing that difficult market conditions will change how banks approach Believability and Uniqueness - two key measures in predicting success of new products.