Market Research

"Le Slow" is a new study by Ipsos France covering Europeans' aspirations to slow down the pace of life.

Milorad Ajder of the Ipsos Reputation Centre comments in GFS News on why UK banks need to put the customer at the heart of what they do.

Mark Diffley writes for Holyrood Magazine that people shouldn't be too suprised at the scale of the SNP's victory

What can public opinion polling tell us about the strength of the coalition and where it should go from here? By Sarah Pope and Helen Cleary for politics.co.uk.

One year into the Coalition government, what does the public think? Ipsos has produced a briefing pack on public attitudes towards the Coalition a year on.

New analysis of Ipsos's polls conducted since the start of 2011 shows how 2010 voters would vote now.

This weekend over 750 panellists were recruited from Ipsos's online panel to download our bespoke Royal Wedding app to their smartphones.

With the Holyrood election only a week away, we assess the public mood and whether there are signs that consumer spending points the way to economic recovery.

Alex Salmond has received record satisfaction ratings, and has a substantial lead over Iain Gray in terms of who would make the more capable First Minister, according to Ipsos Scotland's latest poll.