Political Monitor

Our December 2013 Political Monitor featuring the latest voting intention trends, satisfaction in party leaders, economic optimism and this month the relative popularity of George Osborne, Ed Balls and Boris Johnson.

The latest Ipsos Political Monitor shows that half of Britons feel the recent economic upturn has had no impact on their standard of living (48%). Just one in seven (14%) say it has had a great deal/fair amount of impact.

Ipsos's latest poll has Labour and the Conservatives tied for the first time since January 2012. Both parties are on 35% among those who say they are certain to vote, UKIP is on 10% and the Liberal Democrats on 9%.

The latest Political Monitor shows a softening in Labour's lead to just three points over the Conservatives. Meanwhile, Ed Miliband's personal ratings continue their downward trend over the year.

Economic optimism has risen for the fifth consecutive month, according to the latest Ipsos Political Monitor, and our Economic Optimism Index stands at its highest since January 2010.

The latest Ipsos Political Monitor shows that Ed Miliband and Nick Clegg, in particular, are facing a struggle in communicating to voters what they stand for.

The April Ipsos Political Monitor finds support for Labour at its lowest standing in exactly a year.

As economic optimism declines, the credibility gap on economic issues between Labour and the Conservatives is closing, with the parties nearly level when it comes to which party has the best policies in this area

The March Ipsos Political Monitor shows that support is down for both the Labour and Conservative parties (to the Conservative's lowest for ten years), although the Labour Party's lead remains stable at 13 points ahead of the Conservatives.